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Zillow vs. Realtor.com and others

1) I am a consumer, sitting at home in my drawers, searching for houses. Unlike a few years ago when this search may have taken place on a Realtor’s website or by contacting a Realtor to find me a house or perhaps put me on a daily update from the MLS, I am using Zillow, Realtor.com, Trulia, Redfin or God knows what else to look for homes. Unless I have …Read More

SEO for Your Real Estate Website – Good luck with that

I get real estate agents and brokers calling me every week because they want to get on the first page of Google for the terms, “(city name) real estate’ or “(city name) homes for sale”. There was a time when really good SEO techs could make that happen, but now, especially for the real estate industry the opportunities for page one search results organically have decreased substantially. In the past …Read More

Online Real Estate Agent Ranking Systems. Good or Bad?

My answer? Very good. In fact online rankings can be great for Realtors but you have to know which ones to participate in. As a Realtor you are always seeking written testimonials from your happy home buyers and sellers. You live for testimonials that you will place in your listing book and your website. Setting your listing book aside, who is reading the testimonials that are on your website? Next …Read More

Babe Ruth’s Home In Sudbury MA For Sale With a Price Reduction

Babe Ruth’s Massachusetts mansion has had a price reduction. The historical home located at 558 Dutton Rd in Sudbury was originally placed on the market for $1.65 million dollars but has recently been relisted at $1.325 million. This is a unique historical property because it was built by babe Ruth. The Babe began building the 5,200-square-foot home in 1918 while he was still with the Red Sox; but due to the …Read More

Trulia is buying Market Leader

It looks like Zillow is not the only real estate marketing company acquiring businesses to make their own offerings more robust. It was announced in a press release today that Trulia is Acquiring Market Leader, “Combining Trulia’s Massive Consumer Audience with the Leading Comprehensive SaaS Solution for the Real Estate Industry”.